Wednesday, April 25, 2012

chromatism: cobalt blue

Everyone has their go-to color that they just know they look good in [c'mon, it's okay to brag!] As I got older & needed more formal wear for more events, I always gravitated toward 
cobalt blue.

Cobalt blue has gotten me through two homecoming courts, one prom, a wedding, & technically every single day of senior year ["Providence... Go big blue!"] Even last week when I hosted a fashion show for work, a cobalt blue pencil dress I express-shipped from ASOS saved my fashion crisis. 

SO imagine how stoked I was when I found out the electric color 
was a huge forecasted trend for this coming fall!

What's $200 now in-stores is going to be $2,000 come autumn, so here
are the two cobalt blue pieces you need to own and how to wear them now & then
[before they break your bank]

{contents} cobalt denim: j. brand + blazer: 3.1 phillip lim + razor-back silk tank: 3.1 phillip lim + satin and suede pump: ysl + printed chiffon top: l'agence + should bag: victoria beckham + suede pumps: giuseppe zanotti

{contents} cobalt blue blouse: michael kors + color block bangle: etro + flower print denim: dolce & gabanna + heels: burak uyan + tweed blazer: iro + cotton skinny pants: roland mouret + black pumps: christian louboutin

What is your go-to hue?

lauren jerdonek.

Tuesday, April 10, 2012

escapades: coachella 2012

Do you know what it's like to receive an email from an international publication asking if you're available to cover a week of Coachella fashion for their style segment & having to say "no" because you're an 18 credit-hour student whose accounting professor refuses to make a mandatory final date not-so-mandatory? 

Well I do.

& even though I'm still [a little] bitter, I'm combating my urge to boycott the exam all-together by lusting over maxi-skirts, retro sun glasses & swimwear that doubles as rain gear/sweat sponges.

Coachella fashion has become so iconic, that a lot of times I forget it's a music festival [I know, shame on me.] But, in my defense, aren't trends & tunes synonymous with one another? A lot of times, the music I listen to in the morning influences what I end up wearing for the day. So, why shouldn't you dress show-specifically this weekend? I know I would totally plan an outfit on the bands I'd be seeing.

Here's three shows I wish I were seeing & the clothes I wish I would be wearing.

awolnation & mustard/metallic mix
Blame it on their raving SXSW reviews, or my love for a great progressive keyboard intro, but AWOLNATION is a must-see for any Coachella-goer this weekend. Pair their deep vocals & high/low beats with black metallics & mustard accents.
Catch them: April 14th/21st
{contents} collar necklace: topshop + tank: billabong + sunglasses: house of harlow 1960
cross body: urban outfitters + shredded shorts: nasty gal + studded sandals: steve madden

grouplove + pink/punk pair
The first time I heard Grouplove I may or may not have been engaging in less-than-innocent activities. & since, whenever I hear "Tongue Tied" I can't help but think of basement parties, solo cups & lots of hair going lots of everywhere. Their entire album is full of sweet vibes complemented by guitar rushes with a sexy, girly twist. Pretty much, it screams "find American flag shorts & never take them off."
Catch them: April 13th/20th
{contents:} sunglasses: ray ban + denim zip bralet: topshop + cambridge satchel: asos
ankle boots: belstaff + american flag short: topshop 

st. vincent & pastels/petals couple
St. Vincent's aesthetic switches between a whimsical, airy fairy-tale to psychedelic guitar riffs with no warning at all. Annie Clark's delicate voice leaves every ear wanting more, giving her audience dancing tunes or mellow melodies. Take a floral mini-dress to her show in support of her soft verses but match it with a sky-high heel to match her power choruses.   
Catch them: April 14th/21st
{contents:} sparkle stud wrap: topshop + floral bow back dress: topshop + sunglasses: asos
pale crossbody: forever21 + shoes: asos

What bands are you excited to see [or livestream]
 &more importantly, what're you wearing.

lauren jerdonek.

Monday, April 9, 2012

geeking out: instagram x fashion

You know those people who think that downloading the Instagram app on their phone instantly makes them a professional photographer? 
Yeah, that's me.

I mean, not only have I convinced myself that "Valencia" & "Walden" have turned me into a modern-day Henri Cartier-Bresson (photojournalism courses pay off, my friends), but its competitor-no-more, Facebook, has done wonders for my self-esteem; making me think I am way more popular than I actually am all thanks to a "like" button.

& now, the two are brother & sister. 

This morning, Facebook bought Instagram for one. billion. dollars. (talk about a shopping spree...) One billion! Do you know how many Celine bags I could buy with one billion dollars? A lot. & even though Facebook is one of the most popular sites on the Web (We're all guilty of having two different FB browsers open at the same time), doesn't that cash seem like an obscene amount for such a small screen?

Let me break it down for you.

A few months ago, a bunch a rich, old men told Instagram they were worth $300 thousand. & even though that would buy more Birkin bags than are even produced, that wasn't good enough for the {thirteen} employees of Instagram. So, the company decided to open their iPhone-exclusive clique to Anroid users making them worth $500 thousand as of last week. Next month, Facebook is expected to make a 100 billion dollar i.p.o. offering (translation: Facebook stock is going to be precious & expensive in a few weeks), so they can afford to spend a bill or two on some luxury items a.k.a. Instagram. 

One of the beauties about the app is that it adds an element of emotion & personality that no other platform has been able to accomplish yet. & the fashion realm has definitely caught wind of the trend. Here are my favorite style-snaps throughout the past few weeks from bloggers, designers & stylists that I stalk.

{1.} Definitely just another girl who is in love with everything Leandra Medine touches. Her sense of humor tangled in with her taste-making fashion is divinely strange & amazing.

{2.} Any workplace that throws piƱata Tuesday fiestas is an employer I will forever show loyalty to. & that's exactly what Refinery29 does.

{3.} My boss recently got back from a trip to Brazil & uploaded this photo of a student. Dedication.

{4.} I get weak in the knees for menswear, so following the Grungy Gentleman only seems natural & necessary. Not only is he the blogger for menswear looks, but is also a Hoosier (represent!) He uploaded this photo of Norm, a 78 year-old man who hasn't missed an IU game in over 50 years at the Elite 8 rounds.

{5.} If you've ever been around me for, oh, 3 minutes, you know how I feel about Nylon. It can be summed up with the phrase "my bible"

{6.} Not ashamed to admit my extreme & ongoing girl crush on Chelsea Kane. Not only do I want her wardrobe, but we share one common love: Native American Headdresses.

{7.} Marc Jacobs International does a beyond amazing job of connecting with their huge audience by uploading exclusive photos & backstage footage.

{8.} If you missed yesterday's love confession to Eva Chen... right this way

My turn- - - - 
Here's my life through my favorite Instagrams over the past few months.

{1.} a photo my friend, who lives in Paris, sent me last week. Swoon.
{2.} a teaser of the most exciting news that's hit my inbox in the history of ever.
{3.} hipster inception: My favorite polaroid of Bay & I at her birthday party in February <3

{4.} my family & I spent winter break in the Bahamas for my dad's birthday.
{5.} North Carolina landing pad. Dodging aviation, nbd.
{6.} like I said, sucker for menswear. Even if that is my brother...

{7.} the journalism school vending machine- where almost every breakfast, lunch & dinner are made.
{8.} if I could live in the look forever, I would. At a friend's basement party.
{9.} I took this photo Lollapalooza weekend. Unfortunately, I lost all documentation of the trip to a mud-pit dance battleNo regrets.

{10.} I got this top on a trip to London with my mom & just recently rediscovered it.
{11.} a night that felt like summer. Music, drinks & people I love.
{12.} my Bay again. She's a model & I'm her groupie. It works.

& finally...

...the most chic of all pictures, my best friends & I on a January trip to the East Coast. The bathroom: our natural habitat. 

lauren jerdonek.

Sunday, April 8, 2012

birchbox: march 2012

We're now a week deep into April & I've just gotten around to indulging in March's Birchbox goodies. As you can recall [refresher], I'm a new obsessor of the Birchbox brand & as a subscriber, I'm sent a box of handpicked beauty items that are tailored to my profile every four weeks.

It's beautiful--

This month, I opted to receive the party box option that was curated by my idol, Eva Chen, from TeenVogue.
Eva is the Health & Beauty/Special Projects editor at the magazine powerhouse & is the mastermind behind my favorite social network handles: @evachen212 on Twitter, Whatever Eva Wants on Tumblr, has an amazing Instagram collection & is even an avid checker-inner on FourSquare (a social network I limit exclusively to her & my dad). She does an amazing job at interacting with her fan-base & gives incredible advice, something I completely admire.
Plus, who doesn't love to follow her daily chronicles throughout the NYC?

But, now for the main event

{contents clockwise}
1. essie luxeffects in "as gold as it gets"
2. tarte lipsurgence lip tint
3. kerastase elixir ultime hair oil
4. kate spade new york "twirl"
5. twistband hair tie

I'm so excited to use all the new products, & as soon as I do I'll be sure to let you in on my buys.

lauren jerdonek.